my growth looks to double what I did in my first year.
Then get ready to start cursing Zen's limitations, crappy coding (defined here as an extreme number of database queries), and depending on how much you grow, get ready to move to a dedicated server or start searching for new shopping cart software (which we are doing for our largest site). Zen (and the rest of the osC family) sucks once your traffic or inventory hits a certain level--we started noticing a severe degradation in performance (on a dedicated server) when one of our sites hit the combination of 10,000 daily page views/9,000 items. We added eAccelerator to the server which gave us a temporary reprieve (see this post
http://community.tuliptoo...49.msg65692.html#msg65692) but now at 15,000 page views/11,000 items we're having the same problems. Watch what happens to your site's performance when you get 25-30 people in your store at once or a dozen Fatbots (TheFind's spider) spending their waking hours in your store.