PayPerPost Bloggers Unranked By Google

[ABeautifulSecret]

http://www.webpronews.com                  Submitted by David A. Utter on Mon, 11/19/2007

PageRank zero became the big number for blogs participating in Izea's PayPerPost program; Google's move to drop the rankings of those blogs drew a harsh rebuke from Izea's CEO.

Ted Murphy has been a lightning rod for criticism ever since the unveiling of PayPerPost, an ad system where bloggers are paid to write about an advertiser. Murphy's company, now called Izea, fought back against early complaints about non-disclosure by instituting a disclosure policy.

Compared to what happened recently, that brouhaha looks like a minnow compared to what the big fish in the search industry did to PPP bloggers. Murphy blogged that Google had tweaked the PageRank of a number of those bloggers, dropping them to PR 0.

When it comes to finding blogs on Google, PageRank is one of a number of factors used to qualify the authoritativeness, and therefore the placement, of a site or blog in Google's search results. Higher PR sites tend to rank well, which means people are more likely to find them and visit.

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[farvelcargo]

This has been the main topic of conversation at the PPP forum. The higher your PR the more money you make. Some of these bloggers went from a PR of 5 to 0. They took a huge hit in their income - huge!
I only have a PR1 and wasn't affected at all.

Sue